Module 4 Flashcards
Creating a low-cost position relative to a firm’s peers
Overall cost leadership
Products or services that are unique and
Differentiation
Emphasis on non-price attributes for which customers will gladly pay a premium
Differentiation
Narrow product lines by your segments or targeted geographic
Focus
Aggressive construction of efficient scale of facilities
Cost leadership
Requires experience curve
Cost leadership
Requires competitive parity
Cost leadership
Protects a firm against rivalry from
Cost leadership
Protects the firm against powerful buyers
Cost leadership
Provides more flexibility to cope with demands from powerful suppliers who want to increase in put cost
Cost leadership
Provide substantial entry barriers you to economics of scale and cause advantages
Cost leadership
Puts the firm in a favorable position with respect to substitute products
Cost leadership
Too much focus on one or few value chain pitfall
Cost leadership
Increase in the cost of the inputs on which the advantages based pitfall
Cost leadership
The strategy is imitated to easily pitfall
Cost leadership