Module 3 Flashcards
sequential process of Value creating
Value Analysis Chain
Contribute to the physical creation of the product or service transfer to the buyer
Primary activities
Activities transforming inputs and to the final
Operations
Collecting storing and distributing the product or service to the buyers
Outbound logistics
Receiving storing and distributing inputs to the product
Inbound logistics
Involves purchase of products and services by end-users includes how to induce buyers to make those purchases
Marketing and sales activities
Associated with providing services to enhance or maintain the value of the product
Service
Activities are there add value by themselves around value through important relationships
Support activity
Involves how the firm purchases its inputs
Procurement
Effective and development activities for process and product initiatives
Technology development
Consists of activities involved in recruitment hiring training
Human resource management
Effective planning systems to attain overall goals and objective
General administration
Phenomena within a company
Internal analysis
Industry and its competitive environment
External analysis
Assets that are relatively easy to identify
Tangible resources
Difficult for competitors to imitate
Intangible resources