Module 2

Question 1

What are the types of knowledge required for the salesperson to acquire

Answer 1

1 Know the business
● history
● Sales philosophy
● distribution policy
● financial and credit policy
● price policy
● production process and methods
● industry
● competitor
2 Product knowledge
● physical characteristics
● product range
● product support
● product user

Question 2

What benefits does it give the salesperson with the knowledge they have

Answer 2

Builds up their :
1 self-confidence
2 enthusiasm
3 increase their income
4 builds loyalty
5 personal development and progress

Question 3

What benefits does it give the salesperson with the knowledge they have

Answer 3

Builds up their :
1 self-confidence
2 enthusiasm
3 increase their income
4 builds loyalty
5 personal development and progress