Module 13 Flashcards

1
Q

what are the 5 Design Principles and Elements of Text?

A
  1. Emphasis
  2. Appropriateness
  3. Space
  4. alignment
  5. Consistency
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2
Q
  • Design Principles and Elements of Text.
  • Use different size, weight, color, contrast and orientation to present texts with greater value.
A

Emphasis

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3
Q
  • Design Principles and Elements of Text
  • Using the right font, content and tone of presentation based on the target audience or event.
A

Appropriateness

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4
Q
  • Design Principles and Elements of Text
  • Use space to create focus and strategically make other texts stand-out.
A

Space

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5
Q
  • Design Principles and Elements of Text
  • To set symmetry, formality or free style.
A

Alignment

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6
Q
  • Design Principles and Elements of Text
  • Use at least 2 or 3 colors, font styles and design styles for the whole composition or content.
A

Consistency

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7
Q

are images or frames of images that we can construct and reconstruct to give different meaning to it. We can observe it with photographs, videos, infographics comics, memes and other objects that projects an image.

A

Visual Media

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8
Q

We create meaning of what we see by using different types of this information

A

Visual Information

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9
Q
  • Type of visual information
  • We tend to analyze emotions and actions of people by reading these expressions.
A

Facial Expression

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10
Q
  • Type of visual information
  • Postures and gestures can mean more than words. We predict people’s motives and emotions by reading this.
A

Body Language

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11
Q
  • Type of visual information
  • Most of us give meaning to these based on preferences, culture, experiences and human psychology.
A

Color

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12
Q
  • Type of visual information
  • We observe the environment we see and give interpretations of the situation of the people in the environment.
A

Environment

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13
Q
  • Type of visual information
  • Hand gestures, icon, brand logos, landmarks, emoji are some of the symbols that we interpret every day.
A

Symbols

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14
Q

What are the 5 types of Visual Information?

A
  1. Facial expression
  2. Body Language
  3. Color
  4. Environment
  5. Symbols
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15
Q

is the use of colors, space, texture, and other components in an artistic representation.

A

Design Elements

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16
Q
  • Visual Design Element
  • Used to creatively produce stunning and clever designs.
A

Space

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17
Q
  • Visual Design Element
  • Used to guide the viewer’s focal
    point and separate objects in your design.
A

Lines

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18
Q
  • Visual Design Element
  • Used to show the relative importance of objects and information.
A

Sizes

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19
Q
  • Visual Design Element
  • Designs with repeating objects like lines and shapes can be aesthetically appealing giving a sense of order to a design. Repetition is a crucial element in branding design for consistency.
A

Pattern

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20
Q
  • Visual Design Element
  • Used to give designs a sense of realistic effects. It can add tactility and depth. However, use this technique in moderation as it may overwhelm your design.
A

Texture

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21
Q
  • Visual Design Element
  • Sets the mood and tone of your designs. This has psychological impact to us.
A

Colors

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22
Q

describe the ways that artists use of elements of art in a work of art.

A

Design Principles

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23
Q
  • Visual Design Principle
  • Make sure to make the important objects of your design be noticeable first by the viewer
A

Focal Point

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24
Q
  • Visual Design Principle
  • Can make your design more visually appealing by making other objects pop out from other objects of your design
A

Contrast

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25
Q
  • Visual Design Principle
  • Always distribute the visual weight of objects, colors, texture, and space
A

Balance

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26
Q
  • Visual Design Principle
  • Using lines, you can direct the viewers in your design. Use this technique to convey motions and emotions
A

Rhythm

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27
Q
  • Visual Design Principle
  • Use this principle to provide depth in your designs. This will give a better view and allows the viewer to have empathy to your message or subjects in the image
A

Perspective

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28
Q
  • Visual Design Principle
  • Using all the objects consistently or cohesively in your design that it allows the viewers to understand the message or story of your image
A

Unity

29
Q

are graphic visual representations of information, data or knowledge intended to present information quickly and clearly.

A

Infographics

30
Q

This color is associated with passion, love and desire. Increases respiration rate, raises blood pressure and enhances metabolism. Atrracts attention and signifies danger.

A

Red

31
Q

Color associated with reliability and dependability, people who are reserved and not looking to attract attention from others. Represents maturity, predictability and dullness.

A

Brown

32
Q

Color associated with happiness, enthusiasm, creativity, determination, and stimulation.

A

Orange

33
Q

Color associated with energy, intellect, cheerfulness and stimulates mental activity. Indicates honor, loyalty, and connected with cowardice

A

Yellow

34
Q

Color associated with uniqueness, authenticity, sympathetic, compassionate, idealistic, spiritual and sincere. Known as the color of peace, men and sadness.

A

Blue

35
Q

Color Associated with gentle love, tenderness, vulnerability and youth. Known as the color for women.

A

Pink

36
Q

Color Associated with growth, harmony, freshness, and fertility. Known as the color of money, good health, calmness, and slows human metabolism.

A

Green

37
Q

Color Associated with royalty, power, nobility, luxury, ambition, wealth, wisdom, dignity, creativity and magic.

A

Purple

38
Q

Color Associated with purity, viginity, light, goddes, perfection, safety, cleanliness, and faith.

A

White

39
Q

Color Associated with power, elegance, formality, death, evil, and mystery. The symbol of grief.

A

Black

40
Q

Color associated with neutrality, wisdom, intelligence, futuristic, stable, dignity and maturity. Lack of confidence and energy, depression, and boredom. Increases sence of sophictication and calmness

A

Gray

41
Q
  • Visual Design Element
  • Used to make a direct message since it creates focus to other elements making it stand out.
A

Space

42
Q

What are straight lines used for in design elements?

A

Order and Neatness

43
Q

What are wavy lines used for in design elements?

A

More movement

44
Q

What are zigzag lines used for in design elements?

A

Tension or excitement

45
Q

What are the 6 visual design elements?

A
  1. Space
  2. Lines
  3. Size
  4. Pattern
  5. Texture
  6. Colors
46
Q

What are the 6 visual design principles?

A
  1. Focal Point
  2. Contrast
  3. Balance
  4. Rhythm
  5. Perspective
  6. Unity
47
Q

What are the five typefaces (types of fonts)?

A
  1. Serif
  2. Sans Serif
  3. Script
  4. Decorative
  5. Slab Serif
48
Q

In this typeface, fonts have each character with small extra strokes at the end of the vertical and horizontal stroke.

A

Serif

49
Q

In this typeface, fonts do not have serifs. Unlike the classical serif fonts, these fonts are new or modern.

A

Sans Serif

50
Q

These fonts are styles that mimic handwriting.

A

Script

51
Q

These fonts have extreme features or exaggerated serifs designed to fit into a theme or emotion.

A

Decorative

52
Q

What font is used for for formality and its readability in any texts that printed in small sizes like books and letters?

A

Serif

53
Q

What font is used for elegance and its readability in any on-screen display like monitors and portable computers?

A

Sans Serif

54
Q

What font is used for stylistic presentation of texts like weddings and memories?

A

Script

55
Q

What font is used for titles and headlines?

A

Decorative

56
Q

Examples of Serif fonts

A
  • Times New Roman
  • Garamond
  • Georgia
57
Q

Examples of Sans Serif fonts

A
  • Arial
  • Helvetica
  • Calibri
58
Q

Examples of Script fonts

A
  • Brush Script
  • Lucida Handwriting
  • Comic Sans
59
Q

Examples of Decorative Fonts

A
  • Chiller
  • Curlz MT
  • Jokerman
60
Q

A simple and flexible format of presenting information or ideas whether handwritten, printed, or displayed onscreen.

A

Text

61
Q

A simple and flexible format of presenting information used for
- disseminating information
- providing direction
- giving suggestions

A

Text

62
Q

Available in different sources whether it is formal or informal

A

Text

63
Q

what are the two types of text?

A

Formal and informal text

64
Q

This type of text is created and distributed by established institutions

A

Formal Text

65
Q

This type of text contains personal opinions or views on different issues, processes, etc

A

Informal Text

66
Q
  • representation/style of a text in the digital format
  • composed of alphabets, numbers, symbols and other special characters
A

Typeface

67
Q

The use of various font types can express different what?

A

Emotions or meanings

68
Q
  • solid or heavy look
  • used for large advertising sign on billboards
A

Slab Serif