Mod 2: Models of Communication Flashcards

1
Q

speaker —> speech —> audience

A

Aristotelian Model

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2
Q

What is the most important part of Aristotelian Model?

A

The setting

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3
Q

Three types of setting in Aristotelian model that dictates the message

A

legal, deliberative, ceremonial

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4
Q

What is the legal setting in Aristotelian model?

A

courts where ordinary people defend themselves

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5
Q

What is the deliberative setting in Aristotelian model?

A

political assemblies

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6
Q

What is the ceremonial setting in Aristotelian model?

A

celebrations held when they won a war

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7
Q

a mathematical theory of communication

A

Shannon-Weaver model

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8
Q

The mathematician

A

Claude Shannon

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9
Q

The electrical engineer

A

Warren Weaver

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10
Q

the person (or object or thing) who has the information to begin with

A

Sender (Information Source)

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11
Q

the machine that converts the idea into signals that can be sent from the sender to the receiver

A

Encoder (transmitter)

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12
Q

infrastructure that gets information from the sender and transmitter through the decoder and receiver; “medium”

A

Channel

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13
Q

interrupts a message while it’s on the way from the sender to the receiver; could interrupt understanding of a message

A

Noise

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14
Q

end-point; the person finally gets the message, or what’s left of it after accounting for noise

A

Receiver (Destination)

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15
Q

came up with the feedback step in response to criticisms of the linear nature of the approach of the shannon-weaver

A

Norbert Weiner

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16
Q

the shannon-weaver model is taken by some critics as a

A

“misleading misrepresentation of the nature of human communication”

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17
Q

Who invented the transactional model?

A

Dean C. Barnlund

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18
Q

each person in this type of communication acts as both a speaker and a receiver

A

Transactional model

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19
Q

means that communication is an ongoing and continuously changing process

A

transactional

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20
Q

criticisms of transactional model

A

1) the sender cannot be sure that tha receiver got the message intended without verbal response
2) gives opportunity for a lot of noise

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21
Q

suggested that the communication is a two-way process where both sender and receiver take turns to send a message

A

Wilbur Schramm

22
Q

individuals beliefs, values, experiences, and learned meanings both as an individual and part of a group

A

Field of experience

23
Q

what is the other name of Osgood and Schramm model of communication

A

Encode-Decode Model of Communication

24
Q

assume that communication is circular in nature and feedback is the central figure

A

Osgood-Schramm Model

25
American communication theorist
David Berlo
26
What does SMCR stands for?
Sender-Message-Channel-Receiver
27
elements under sender and receiver in Berlo's SMCR model of communication
Communication skills, attitudes, knowledge, social system, culture
28
elements under message in Berlo's SMCR model of communication
code, content, structure, treatment, elements
29
through this you get to give the message through which communication takes place or being reached
code
30
packing of the message, how it is conveyed or passed on or delivered
treatment
31
includes various things like language, gestures, body language, etc.
elements
32
elements under channel
hearing, seeing, touching, smelling, tasting
33
in this communication model, there is no concept of feedback, no concept of noise, and both the people must be similar to all factors
Berlo's SMCR Model of Communication
34
the most influential model, action model or linear model or one-way model od communication
Laswell's model of communication
35
communication theorist in 1948
Harold D. Laswell
36
the communicator or sender or source of the message in Laswell's model of communication
who (communicator)
37
type of analysis used in who (communicator) in Laswell's model
control analysis
38
the content of the message in Laswell's model
says what (message)
39
analysis used in says what (message) in Laswell's model
content analysis
40
the medium or media in Laswell's model
in which channel (medium)
41
analysis used in in which channel in Laswell's model
media analysis
42
the receiver of the message or an audience in Laswell's model
to whom (receiver)
43
analysis used in to whom in Laswell's model
audience analysis
44
the feedback of the receiver to the sender
with what effect (effect)
45
analysis used in with what effect in Laswell's model
effect analysis
46
this model states that "every message sent will have a corresponding effect to the receiver"
Laswell's model
47
the first and earliest model
Aristotelian model
48
in this model, field of experience is important in understanding the message
Schramm model
49
a model of the ingredients of community
berlo's SMCR model of communication
50
the first and earliest model
Aristotelian model