mm price Flashcards
the amount of money needed in order to acquire a product or service.
price
it Determines the value of a good or service to the buyers even to the sellers.
price
“Continuous learning is the minimum requirement for success in any field.”
- Dennis Waitley
a type of where the original price for a product or service is reduced with the aim of increasing traffic, moving inventory, and driving sales.
discount pricing
a marketing term that refers to a unique opportunity for customers to save money or receive a special benefit, product, or service.
a special offer
a payment you make by credit card for something you
buy.
credit card payment
an agreement between the buyer and seller about the timings and payment to be made for the goods bought on credit
credit terms
determines the right price
pricing strategies
4 methods of pricing
Cost-plus pricing
Demand pricing
Competitive pricing
Market pricing
This method covers all costs, variable cost and fixed, plus an extra increment
to deliver profit.
cost-plus pricing
The firm sets prices based on buyer desires. The range acceptable to the target market is determined.
demand pricing
This method of pricing calls for price-setting on the basis of prices charged by competitors.
competitive pricing
a form of cost-oriented pricing in which the firm sets prices by adding per-unit merchandise costs, operating expenses, and desired profit.
market pricing
4 types of pricing
discount pricing
a special offer
credit card payment
credit terms