MIL 4 Flashcards
focuses only on news and information in written form.
PRINT MEDIA
advantage of making a longer impact on the minds of the reader, with more in- depth reporting and analysis.
PPRINT MEDIA
Printing started in
CHINA
developed in
EUROPE.
earliest known form of
printing as applied to paper which
appeared in China before 220 AD.
WOODBLOCK PRINTING
MOVEABLE TYPE Later development in printing technology was invented by
BI SHENG
This could be used to turn out pages with multiple shades, black and white, grey, and everything in-between.
HALFTONE PRINTING
which are modern-day versions of Gutenberg’s original press, have freed practically everyone from the restraints of large media companies.
PRINTERS
A printed paper is distributed usually daily or weekly and contains news, articles of opinion, features, and advertising.
It enables the fast distribution of in-depth news coverage and other material with reader-interesting aspects.
NEWSPAPER
a widely read serial publication that reports on current events of particular or general interest.
NATIONAL NEWSPAPER
one that comes out every day except for Sunday, either local or regional.
DAILY NEWSAPAPER
is a type of specialized advertising medium that caters to the entertainment, informative, and other specific needs of customers, companies, and sectors.
MAGAZINES
is a marketing tool that promotes the goods or services of a business. It often consists of supporting text and images.
A brochure
is a miniature sheet that is flat or folded and has printing on one or both sides. They are used to spread knowledge or advertise a good or service.
A leaflet
is a periodical
that features articles published by
academics, researchers, and other
subject matter specialists.
journal
