Midterms Flashcards
Influences the firm (tourism enterprise)
Macro Environment
Macro Environment
Political & Legal, Technology, Economic, Social (Including Media)
relates to forces that emanate from the economy
Economic Environment
this aspect certainly influences the success of business, according to?
Andrews (2008)
The local government passes laws that affect hotel operations
Political Environment
UNTWO
World Tourism Organization
The leading intergovernmental tourism organisation is a global forum for tourism policies and issues
UNTWO
Is the forum for business leaders in the travel abd tourism industry
World Travel and tourism council
The total value of goods and services produced by a country in a year
GDP (Gross Domestic Product)
asserted “inclusive growth and ensuring a future with quality jobs..”
Gloria Guevarra Manzo
an important aspect of both current and future activity
Travel and tourism investment spending
which helps travel and tourism activity in many ways
Government ‘collective’ spending
a tourism term referring to a chain reaction
The multiplier effect
APEC
Asia-Pacific Economic Cooperation
GCC
Gulf cooperation council
OAS
organization of American states