micro 2.5/ 2.6- elasticities of demand/supply Flashcards
Define elasticity
elasticity shows how sensitive/responsive one variable is to another
Define PED, or Price Elasticity of Demand.
PED measures the responsiveness of Qd (quantity demanded) due to changes in price.
Describe the diagram for a highly responsive or elastic good.
The slope/gradient will be flatter
Describe the diagram for a less responsive or inelastic good.
The slope/gradient will be steeper
State the formula for PED
PED= percentage change in Qd/percentage change in price
PED will always have a ——– value due to the ——–.
PED will always have a negative value due to the law of demand.
What is the rule for categorising PED?
Use the absolute value of the PED, ignoring the minus sign.
State the 5 ranges of PED
- inelastic
- elastic
- perfectly inelastic
- perfectly elastic
- unitary elastic
Describe an inelastic PED
- when (the Qd of) something is not very responsive (to changes in price).
- 0<|PED|<1
- %∆P>%∆Qd
- gradient of demand curve steeper
Describe an elastic PED
- when (the Qd of) something is very responsive (to changes in price).
- |PED|>1
- %∆P<%∆Qd
- gradient of demand curve flatter
Describe a perfectly inelastic PED
- vertical demand curve
- PED=0
- Qd does not respond to changes in P
Give an example of where a perfectly inelastic PED may occur
An essential medicine with no substitutes.
Describe a perfectly elastic PED
- horizontal demand curve
- PED= ∞
- Qd is entirely dependent on P (buyers will only buy at one price and no other)
Give an example of where a perfectly elastic PED may occur
very theoretical, but luxury products like high end cars
Describe a unitary elastic PED
- hyperbola demand curve
- |PED|=1
- %ΔP=%ΔQd
effect of a PED determinant on a demand graph
affects the slope of the curve
state the 4 PED determinants
- number and closeness of substitutes
- Degree of necessity
- proportion of income spent on good
- time
(never deprive people of time)
Describe number and closeness of substitutes as a PED determinant
- many and close substitutes= elastic (consumer can switch to other substitutes easily)
- few/remote substitutes= inelastic (consumers do not have as many options)
Describe degree of necessity as a PED determinant and give examples
- necessity= inelastic (eg medicine, food, water)
- luxury= elastic (eg holidays abroad, high end cars)
Describe proportion of income spent on a good as a PED determinant
- small proportion (cheap)= inelastic as disposable income Yd is not affected significantly
- large proportion (expensive)= elastic as disposable income Yd is affected significantly
Describe time as a PED determinant
- short term= inelastic (less time to change buying habits)
- long term= elastic (more time to change buying habits)
give an example of time as a PED determinant
if the price of petrol rises, in the short term there are limited things that you can do/choices, but in the long term consumers can exchange their big, highly consuming cars (eg jeeps) for smaller, less consuming cars (eg electric)
give the formula for total revenue
TR= no. of goods sold x price of goods sold
Describe relationship between PED and total revenue
If demand is price inelastic, total revenue will move in the direction of the price change.
If demand is price elastic, total revenue will move in the opposite direction to the price change.