Memory Flashcards
1
Q
Who proposed the multi store memory model
A
Atkinson & Shiffrin (1968-1971)
2
Q
What is coding
A
is how the memory is stored e.g. acoustic codes, visual codes or semantic codes
3
Q
what is capacity
A
The amount of information that can be held in a memory store
4
Q
what is duration
A
The length of time information can be held in memory
5
Q
A