Memory Flashcards
What is memory?
Memory is the ability to store and retrieve information over time.
What are the three key functions of memory?
Encoding, Storage and retrieval.
What is encoding?
Encoding is the process of transforming what we perceive, think or feel into an enduring memory.
what is storage?
Storage is the process of maintaining information in memory over time
What is retrieval?
Retrieval is the process of bringing to mind information that has been previously encoded and stored.
What is semantic encoding?
Semantic encoding is the process of relating new information in a meaningful way to knowledge that is already stored in memory.
what is semantic judgement?
When an individual thinks about the meaning of the words.
What is an example of a semantic judgement?
Is hat a type of clothing?
Where is semantic encoding associated in the brain?
Lower left part of the frontal lobe and the inner part of the left temporal lobe.
Where is visual imagery encoding brain activity located?
The occipital lobe is active
Where is organisational encoding brain activity located?
upper left frontal lobe is active
What is visual encoding?
the process of sorting new information by converting it into mental pictures.
How many mental placeholders for visual imagery are created? And what are they?
2 - a visual one and a verbal one
what is organisational encoding?
the process of categorising information according to the relationships among a series of items.
What is mnemonics?
are encoding strategies that improve subsequent retrieval.
What are the three major kinds of memory storage?
sensory, short-term and long-term.
What is sensory memory?
Is a type of storage that holds sensory information for a few seconds or less.
What is iconic memory?
A fast-decaying store of visual information
What is echoic memory?
Is a fast-decaying store of auditory information
What is short term memory?
Is a type of storage that holds non-sensory information for more than a few seconds but less than a minute.
What is meant by the term rehearsal?
it is the process of keeping information in short term memory by mentally repeating it.
What effect does rehearsal play a role in?
Serial position effect
What is serial position effect?
refers to the observation that the first few and last few items in a series are more likely to be recalled than items in the middle.
What is the primacy effect?
It is the enhanced recall of the first few items in a list.