Memory Flashcards
Coding
The format in which information is sorted in the various memory stores
Baddeley (1966)
Information is coded acoustically in the STM, semantically in the LTM
Strength - Baddeley 1966
Provides evidence for separate memory stores
Lead to MSM
Limitation - Baddeley 1966
Artificial stimuli - no personal meaning to ppts
Capacity
Amount of information that can be held in a memory store
Jacobs (1887)
Digit span
Mean span is 9.3 digits and 7.3 letters
Strength - Jacobs (1887)
It has been replicated
Valid
Miller (1956)
Capacity of STM is 7 (+-2)
Chunking allows us to recall 5 words
Limitation - Miller (1956)
Over estimates STM capacity
Cowan 2001- 4 (+-1)
Smaller then 7
Duration
Length of time information can be held in a memory
Peterson and Peterson (1959)
STM duration is 18 seconds without repetition
Limitation - Peterson and Peterson (1959)
Artificial stimuli - lacks external validity
Bahrick et al (1975)
Duration of LTM - some memories may last up to a lifetime
Strength - Bahrick et al (1975)
High external validity
Real life situation
Atkinson and Shiffrin (1965)
Multi store model
Multi store model components
Stimulus from the environment
Sensory register
- iconic
- echoic
- other sensory registers
Attention
Short term memory
Prolonged rehearsal
Long term memory
(Retrieval and maintenance rehearsal back to the stm)
Sensory register
Takes in stimuli from the environment
- one register for each sense
- coding: modality specific
- duration: less then half a second
- capacity: extremely high
Short term memory
Coding: acoustically
Capacity: 7 (+-2)
Duration: less then 18 seconds
Rehearsed information passes into the LTM
Maintenance rehearsal
Occurs when we repeat material over and over 
Long term memory
Coding: semantically
Capacity: potentially unlimited
Duration: a lifetime
Strength of the MSM
Support from studies showing the STM and LTM are different (Baddeley)
Limitations of the MSM
More then one STM (KF case study) Doesn’t fully explain how LTM is achieved Over simplified (Craik and Watkins 1973- elaborative rehearsal )
Tulving (1985)
Proposed that there were three different kninds of memory
The MSM’s view on memory was too simplistic
Episodic memory
Personal events - personal memories
- all time stamped and require a conscious effort to recall
Semantic memory
Knowledge of the world
- less personal more about the facts we share
- less vulnerable to distortion and forgetting
- not time stamped
Procedural memory
Knowledge on how to do things
- becomes automatic through practise
Strengths of Tulving’s three LTM memory stores
Clinical evidence - Clive wearing
- LTM damage but semantic memory remained intact, he still knew the meanings of words
Real world application - Belleville et al
Trained ppts to perform better on tests for episodic memory
Baddeley and Hitch (1974)
Working memory model
Working memory model components
Visio-spacial sketch pad
Central executive
Episodic buffer
Long term memory
Phonological loop
- phonological store
- articulatory process
Central executive
Supervisory role
- monitors incoming data, focused and divides attention and allocates slave systems
- limited processing capacity
Phonological loop
Slave system, deals with auditory information
- preserves the order which information arrives
Phonological store - stores words
Articulatory processes - allows maintenance rehearsal