Media Vocab Flashcards
Media as a gatekeeper/agenda setting
The media’s ability to highlight certain issues and bring them to the attention of the public
Media as watchdog
The role played by the national media in investigating political personalities and exposing scandals to make gov take accountability
Media as scorekeeper
The role the press plays by keeping track of and helping make political reputations, note presidential candidates help see who is winning or losing in politics
New media
Media providing the public with new information about subjects of the public interest
Social Media
Electronic technologies that link people to networks + allow exchange of personal + professional info and other interests
Investigative Journalism
An approach to news gathering in which reporters dig into stories, often looking for instances for wrongdoing
Media consolidation
The concentration of ownership of the media into fewer corporations
Partisan Bias
The slanting of political new coverage in support of a particular political party or ideology
Horse- Race Journalism
Coverage of political campaigns that focuses more on the drama if the campaign than on policy issues
Media events
Events that appear natural but are actually planned for the media
Press Conferences
An unrestricted session between an elected official and the press
Print media
Newspaper and magazines (printed media)
Broadcast/Electronic Media
Television, radio, phone as compared to print media
Selective Exposure
The process by which individuals screen out messages that do confirm to their own business
Trial Balloons
An international news leak for the purpose of assessing the political reaction
