Media Influences Flashcards
What is desensitisation
Reduces physiological response
What do we normally experienced when witnessing aggression
Arousal associated with the sympathetic nervous system
What happens when children are repeatedly exposed to aggression on tv etc
They become habituated and the physiological effects are reduced
What does repeated exposure to violent media do
Promotes belief that aggression is a method of resolving conflict and is socially acceptable - negative attitudes towards violence weaken
What is disinhibition
Exposure to violent media changes usual restraints
What do most people believe about violence and aggression
They are antisocial - there are powerful social and psychological restraints against using aggression to resolve interpersonal conflicts
What does violent media give aggressive behaviour
Social approval- especially where effects of victims are minimised and appear justified
What is usual of video games
To show violent behaviour as being rewarded and at the same time the consequences are minimised or ignored
What is cognitive priming
A script learned about how to behave to aggressive cues
What can repeated experience of aggressive media lead to
Can provide us with a script about how violent situations may play out
What has been argued about a script being stored in out memory
We store a script in out memory so that we are ready to be aggressive - this is an automatic process because a script can direct our behaviour without use being aware of it
What is the script triggered by
When we encounter cues un a situation that we perceive as aggressive
What did Fischer and Greitemeyer study
Investigated song lyrics as a form of media violence - make participants listened to songs featuring aggressively derogatory lyrics about women
What did Fischer and Greitemeyer then do
Compared with when they listened to neutral lyrics
What did Fischer and Greitemeyer find
participants later recalled more negative qualities about women and behaved more aggressively towards a female confederate