media influences Flashcards
desensitisation
repeated exposure to violence decreases anxiety therefore reduces the physiological arousal - becomes the norm
disinbition
restraints against using agg are weakened using vio medis making it socially acceptable\
Cog priming
Viewing aggressive media gives us a scrip on how a situation begins - stored in memory and makes us ready to retrieve memeory
Strengths
Desensitisation- Carnegy
Iv= violent then a 10 min clip of violence
Dv= physiological desensitisation
Findings - those who played vio games had a lower heart rate when watching real violence
Strength - bushman
Ppts who watched a violent film responded more quickest to aggressive words
Strength - cog priming
Asher and greitmeyer
Aim- priming of scrips of aggreive song lyrics
Procedure - male opts listened to neutral songs and then aggressive songs about women
Findings - ppts who listened to aggressive songs recalled more negative words about women
Strength - disinbition
Granson- showed ppts a film of a box match in one condition there was no apparent consequence and in the 2nd condition the loser took a beating
Found that those who didn’t see the consequences were more aggressive
Shows that disinbition may be far more likely in violent media