Measuring efficiency- F Flashcards

1
Q

What does business-to-business mean ?

A

Business-to-business – B2B refers to when one business sells to another business – for example, a stationery business selling to a firm of accountants.

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2
Q

What does business-to-consumer mean ?

A

Business-to-consumer– B2C refers to when one business sells to an individual – for example, a stationery business selling wedding stationery to a bride and groom.

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