Marketing Technology Statistics Flashcards
What is the % of marketers that are leveraging Mobile messaging?
25%
What 25% of marketers are leveraging?
Mobile messaging
What were the most popular messaging apps globally as of Q1 2023?
Facebook and WeChat
In what position were Facebook and WeChat as the most popular messaging apps?
Facebook = 2nd
WeChat = 3rd
When Facebook and WeChat were the most popular messaging apps globally?
Q1 2023
Who uses social media messaging apps to contact customer service.
Consumers
What is the % of consumers who uses social media messaging apps to contact costumer service?
65%
With what consumers prefer to contact customer service?
Social media messaging apps
What is the % of global marketers invest in mobile web design?
33%
Who invests in mobile web design?
Global marketers
What global marketers likes to invest in?
Mobile web design
What is the % of consumers that would like to confirm service appointments via messaging?
62%
How consumers would like to confirm service appointments?
Via messaging
What consumers would like to confirm via messaging?
Service appointments
Who experiential marketing campaign earned a CTR of over 50%?
Benefit Comestics
What % is Benefit Cosmetics’ CTR earned?
50%
What event we referring to in the document for Benefit Cosmetics?
Experiential marketing campaign
What marketers are using as part of their marketing strategy in 2024?
Virtual reality (VR)
And
Augmented reality (AR)
What is the % of marketers that are using VR and AR as part of their marketing strategy in 2024?
14%
What is the % of marketers that will increase their investments in experiential marketing in 2023?
47%
What marketers will increase in 2023?
Their investments in experiential marketing
What year the marketers will increase their investments in experiential marketing ?
2023
Which year the marketers are using AR and VR as part of their marketing strategy?
2024
Quelle est la couleur des encadrés?
Mauve
