Marketing Technology Statistics Flashcards

1
Q

What is the % of marketers that are leveraging Mobile messaging?

A

25%

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2
Q

What 25% of marketers are leveraging?

A

Mobile messaging

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3
Q

What were the most popular messaging apps globally as of Q1 2023?

A

Facebook and WeChat

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4
Q

In what position were Facebook and WeChat as the most popular messaging apps?

A

Facebook = 2nd
WeChat = 3rd

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5
Q

When Facebook and WeChat were the most popular messaging apps globally?

A

Q1 2023

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6
Q

Who uses social media messaging apps to contact customer service.

A

Consumers

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7
Q

What is the % of consumers who uses social media messaging apps to contact costumer service?

A

65%

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8
Q

With what consumers prefer to contact customer service?

A

Social media messaging apps

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9
Q

What is the % of global marketers invest in mobile web design?

A

33%

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10
Q

Who invests in mobile web design?

A

Global marketers

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11
Q

What global marketers likes to invest in?

A

Mobile web design

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12
Q

What is the % of consumers that would like to confirm service appointments via messaging?

A

62%

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13
Q

How consumers would like to confirm service appointments?

A

Via messaging

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14
Q

What consumers would like to confirm via messaging?

A

Service appointments

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15
Q

Who experiential marketing campaign earned a CTR of over 50%?

A

Benefit Comestics

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16
Q

What % is Benefit Cosmetics’ CTR earned?

A

50%

17
Q

What event we referring to in the document for Benefit Cosmetics?

A

Experiential marketing campaign

18
Q

What marketers are using as part of their marketing strategy in 2024?

A

Virtual reality (VR)
And
Augmented reality (AR)

19
Q

What is the % of marketers that are using VR and AR as part of their marketing strategy in 2024?

A

14%

20
Q

What is the % of marketers that will increase their investments in experiential marketing in 2023?

A

47%

21
Q

What marketers will increase in 2023?

A

Their investments in experiential marketing

22
Q

What year the marketers will increase their investments in experiential marketing ?

A

2023

23
Q

Which year the marketers are using AR and VR as part of their marketing strategy?

A

2024

24
Q

Quelle est la couleur des encadrés?

A

Mauve