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Business HSC Topic 1 - Marketing > Marketing strategies > Flashcards

Marketing strategies Flashcards

1
Q

Products

A

Branding
Packaging

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2
Q

Price

A

Pricing strategies - skimming, penetration, loss leaders, price points

price and quality interaction

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3
Q

Promotion

A

Elements of the promotion mix - advertising, personal selling and relation ship marketing, sales promotions, publicity and public relations

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Business HSC Topic 1 - Marketing (4 decks)

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