marketing Flashcards
1
Q
place
A
where the product is available for the consumer to buy eg. shops, internet
2
Q
distribution channel
A
the route the goods take between the manufacturer and the consumer
3
Q
location factors to consider
A
- availability
- cost
- competitors
- ease access
4
Q
selling on internet - advantages
A
- wider market
- accessible 24/7
- keep up with competitors
- expanding
5
Q
selling on internet - disadvantage
A
- website costs
- warehouse storage - costs
- bad deliveries - bad rep
- time consuming
