Market Structures 4.1.5 Flashcards
Determinants of market structure of firm (BLIND P)
B-Barriers of entry/exit
L-Level of profits
I -Information
N-Number of firms in the market/ Market concentration ratio
D-Degree of power/ Market share
P-Product homogenous
Barriers of entry/exit
Cost of entering the market
Long run level of profit determine level of barriers of entry/exit. If the level of profits are abnormal in the long run then more
Perfect competition
Barriers of Entry/Exit: Firms are free to enter & exit this requires low sunk costs (low costs, which can’t be recovered when leaving the market e.g. expenditure on advertising).
Level of profit: Level of profit is abnormal in the short-run, which gives incentives for firms to join the market. As the number of firms increase the market concentration ratio decreases.As a result, the same profit is shared between more amount of firms, causing the level of profits to become normal in long-run
Information: Information and knowledge is symmetric & perfect between incumbent firms & new firms and firms & consumers.
Number of firms: Many small firms
Degree of power: Firms are price takers; therefore must accept the market’s prevailing price of their products. The firm’s demand curve is perfectly elastic (horizontal).
Product: Firms produce homogeneous or identical products e.g. foreign exchange markets, many agricultural markets
Efficiency of perfect competition
- ) Allocative efficiency: This is because the long run equilibrium MC=AC, occurs when P=MC.
- ) Productive efficiency: This is because firms produce at the lowest point on the SRAC.
- ) X-efficient: Competition between firms will act as a spur to increase efficiency & make sure firms use the best combination of inputs.
- ) Resources will not be wasted through advertising, because products are homogeneous.
Disadvantages of perfect competition
- ) No scope for economies of scale: This is due to the fact, there are many small firms producing at relatively small amounts.
- ) Undifferentiated products: This gives limited choice to consumers.
- ) Limited incentives: With perfect knowledge, there is no incentive to develop new technologies because it will be shared with other companies.
- ) Limited investment: Lack of abnormal profit will make investment in R&D unlikely; this would be important in an industry such as: pharmaceutical.
- ) Externalities: If there are externalities in production or consumption, there are likely to be market failure without government intervention.
Monopolistic market
Low to no barriers of entry/exit e.g. start up costs, resources etc.
For example: Fast food industry