Market Destination

Question 1

Market

Answer 1

Defined as individuals or group of
individuals, often referred to as
CONSUMERs.

Question 2

TOURISM MARKET

Answer 2

Refers to the tourist and travelers
who patronize travel products,
facilities, and services.

Question 3

CLASSIFICATION OF

TRAVELERS

Answer 3

Destination

•Purpose of travel

Question 4

Intercontinental

Answer 4

– refers to trips made

between continents

Question 5

Continental

Answer 5

trips made outside the country
but within the continent where the country
belongs.

Question 6

Inter-regional

Answer 6

refers to travelers who make

trips from one region to another.

Question 7

Regional

Answer 7

– travelers who make trips from

one province to another in a specific region.

Question 8

PURPOSE OF TRAVEL

Answer 8

Leisure and recreation, which include sports,
cultural exploration, holidays, and visiting
friends and relatives.
• Study, health, religion, and other purposes.
• Business and professional purposes.

Question 9

• Institutionalized tourist –

Answer 9

those who consult
travel service providers such as travel
agencies and hotel chains for their travel
arrangement.

Question 10

Non-institutionalized tourists

Answer 10

those who

prefer to make their own travel arrangement.

Question 11

Allocentric tourist

Answer 11

those who seek adventure and aim

for new experiences in travel.

Question 12

Psychocentric tourist

Answer 12

they are conservative and

unadventurous

Question 13

Physical

Motivators

Answer 13

These refer to activities
that caters to the physical
needs of the travelers,
which include rest and
relaxation, medical
enhancement, and sporting
activities that are helpful to
the overall health and wellbeing of the traveler.

Question 14

Cultural Motivators

Answer 14

These have something
to do with a traveler’s
enthusiasm to know
more about a
country’s history,
culture, music, art,
dances, paintings, and
religion.

Question 15

Interpersonal

Motivators

Answer 15

These refer to the desire
to go to different places to
meet friends and relatives,
to make friends and
acquaintances in a new
environment, and escape
the routine of everyday
tasks and work.

Question 16

Status and
Prestige
Motivators

Answer 16

These motivators
are aimed towards
self-fulfillment,
personal
development, and
self-esteem

Question 17

LEISURE TRAVEL

DEMOTIVATION’S

Answer 17

Cost of travel
• Lack of time
• Health Issues
• Having a Family/Commitment
• Lack of Interest
• Fear and Safety

Question 18

Historical and

Cultural Tourism

Answer 18

Tourist who have
interest in learning the
history of a certain
place may also want to
learn about the culture,
customs and traditions,
and lifestyles of the
people living there.

Question 19

Religious Tourism

Answer 19

This type of tourism only
refers to pilgrims or people
who travel to fulfill their
religious obligations:
however, many people
including non-religious
individuals, have started
visiting religious sites
because of their cultural
and historical value

Question 20

Adventure Tourism

Answer 20

Travelers are engage in
activities that will
challenge their limits.
They can broadly
categorized into land,
water, and aerial
adventures, and
classified as either soft
or hard adventures.

Question 21

SOFT
ADVENTURE
ACTIVITIES

Answer 21

Camping
Hiking
Cycling
Sailing
Animal Watching

Question 22

HARD ADVENTURE

ACTIVITIES

Answer 22

Rock Climbing
Skydiving
Mountain Climbing
Scuba Diving
Mountain Biking
Cave Exploring

Question 23

Environmental

Tourism/Ecotourist

Answer 23

Tourists usually visit
remote areas to see and
appreciate the
natural/environment
attractions there and
get a chance to interact
with the locals or
indigenous people.

Question 24

Culinary Tourism

Answer 24

They seek unique
dining experience by
trying out native
food, delicates, and
specialty food offered
and popularized by a
particular place.

Question 25

Medical Tourism

Answer 25

This type of
tourism involves
traveling to
other countries
for wellness and
treatment.

Question 26

Recreational

Tourism

Answer 26

Refers to tourism
wherein people travel
to relax, enjoy, and
find pleasure in
various recreational
activities, be it indoor
or outdoor.