Making The Business Effective Flashcards
What is the primary goal of a business?
To make a profit.
True or False: A business can be effective without being efficient.
True.
Fill in the blank: The process of ensuring a business has the right resources to achieve its goals is known as _____ management.
resource.
What does SWOT stand for in business analysis?
Strengths, Weaknesses, Opportunities, Threats.
Which of the following is NOT a factor of production? A) Land B) Labor C) Money D) Capital
C) Money.
What is the term for the unique value a business offers to its customers?
Value proposition.
True or False: Market research is essential for understanding customer needs.
True.
What is the definition of ‘market segmentation’?
The process of dividing a market into distinct groups of buyers.
Fill in the blank: A business that aims to maximize customer satisfaction often focuses on _____ quality.
service.
What is a competitive advantage?
A condition that allows a company to produce goods or services better or more cheaply than its rivals.
Multiple choice: Which of the following is a method of enhancing business effectiveness? A) Reducing costs B) Increasing prices C) Ignoring customer feedback D) Limiting product range
A) Reducing costs.
What is the role of a business plan?
To outline a business’s goals and the strategy to achieve them.
True or False: Employee engagement is linked to business effectiveness.
True.
What does ‘lean management’ focus on?
Eliminating waste and improving efficiency.
Fill in the blank: The _____ strategy involves targeting a specific market segment.
niche.