Growing The Business Flashcards

1
Q

What is meant by ‘business growth’?

A

The increase in the size or scale of a business, often measured by sales, revenue, or number of employees.

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2
Q

True or False: Business growth can only be achieved through increasing sales.

A

False

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3
Q

Fill in the blank: One common method of growing a business is through ________ expansion.

A

market

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4
Q

What is ‘organic growth’?

A

Growth achieved through the internal efforts of the business, such as increasing sales or improving efficiency.

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5
Q

Multiple choice: Which of the following is NOT a way to grow a business? A) Mergers B) Acquisitions C) Reducing product range D) Franchising

A

C) Reducing product range

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6
Q

What does ‘diversification’ mean in the context of business growth?

A

Entering into new markets or developing new products to reduce risk and increase revenue.

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7
Q

True or False: A business can grow by reducing its costs.

A

True

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8
Q

What is ‘market penetration’?

A

A growth strategy focused on increasing sales of existing products in existing markets.

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9
Q

Fill in the blank: A business can grow by increasing its ________ base.

A

customer

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10
Q

What is the purpose of a business plan in the context of growth?

A

To outline strategies, goals, and the resources needed to achieve growth.

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11
Q

Multiple choice: Which growth strategy involves buying another company? A) Organic growth B) Acquisition C) Market penetration D) Diversification

A

B) Acquisition

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12
Q

What role does ‘innovation’ play in business growth?

A

Innovation can lead to new products or services, attracting more customers and increasing sales.

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13
Q

True or False: All businesses grow at the same rate.

A

False

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14
Q

What is a ‘franchise’?

A

A business model that allows individuals to operate a business using the branding and business model of an established company.

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15
Q

Fill in the blank: ________ is a measure of how well a company uses its resources to generate profits.

A

Profitability

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16
Q

What does ‘scalability’ refer to in business growth?

A

The ability of a business to grow without being hampered by its structure or available resources.

17
Q

Multiple choice: Which of the following is a potential disadvantage of rapid business growth? A) Increased market share B) Higher operational costs C) Improved brand recognition D) Enhanced customer loyalty

A

B) Higher operational costs

18
Q

What is ‘horizontal integration’?

A

A strategy where a business acquires or merges with a competitor in the same industry.

19
Q

True or False: Growth can negatively impact customer service.

A

True

20
Q

What does ‘customer retention’ mean?

A

The ability of a business to keep its existing customers over time.

21
Q

Fill in the blank: Increasing ________ can help a business grow by attracting new customers.

A

marketing

22
Q

What is ‘vertical integration’?

A

A strategy where a business acquires or merges with companies at different stages of the production process.

23
Q

Multiple choice: Which factor is most likely to limit business growth? A) Strong management B) Market saturation C) High demand D) Innovation

A

B) Market saturation

24
Q

What is meant by ‘capacity’ in a business context?

A

The maximum amount of products or services that a business can produce or deliver.