Growing The Business Flashcards
What is meant by ‘business growth’?
The increase in the size or scale of a business, often measured by sales, revenue, or number of employees.
True or False: Business growth can only be achieved through increasing sales.
False
Fill in the blank: One common method of growing a business is through ________ expansion.
market
What is ‘organic growth’?
Growth achieved through the internal efforts of the business, such as increasing sales or improving efficiency.
Multiple choice: Which of the following is NOT a way to grow a business? A) Mergers B) Acquisitions C) Reducing product range D) Franchising
C) Reducing product range
What does ‘diversification’ mean in the context of business growth?
Entering into new markets or developing new products to reduce risk and increase revenue.
True or False: A business can grow by reducing its costs.
True
What is ‘market penetration’?
A growth strategy focused on increasing sales of existing products in existing markets.
Fill in the blank: A business can grow by increasing its ________ base.
customer
What is the purpose of a business plan in the context of growth?
To outline strategies, goals, and the resources needed to achieve growth.
Multiple choice: Which growth strategy involves buying another company? A) Organic growth B) Acquisition C) Market penetration D) Diversification
B) Acquisition
What role does ‘innovation’ play in business growth?
Innovation can lead to new products or services, attracting more customers and increasing sales.
True or False: All businesses grow at the same rate.
False
What is a ‘franchise’?
A business model that allows individuals to operate a business using the branding and business model of an established company.
Fill in the blank: ________ is a measure of how well a company uses its resources to generate profits.
Profitability