M 1

Question 1

Entrepreneurship

Answer 1

the creation of new ventures, new products and new markets

Question 2

Major concern of design cognition

Answer 2

to understand how designers select and deploy design strategies to navigate through uncertainty

Question 3

firm adaptation parts

Answer 3

1.innovation
2.venturing
3. strategic renewal

Question 4

The main characteristic of an entrepreneur

Answer 4

experience
(optimally entrepreneurs have been employed for already 10-12 years before starting a business

Question 5

the definition of creativity in an entrepreneurial setting

Answer 5

Creativity= Novelty + Usefulness

Question 6

What is suggested by Metacognition

Answer 6

by becoming aware of how we react we can instead use to decide to act differently

Question 7

what drives metacognitive “switch” mechanism

Answer 7

fluctuating feelings of uncertainty

Question 8

4Ps of Creative Model

Answer 8

Person
Process
Product
Press

Question 9

metacognition

Answer 9

higher cognitive process responsible for development and selection for cognitive strategies

Question 10

error of a third kind

Answer 10

solving the wrong problem by adopting a formulation that is either too narrow or inappropriate

Question 11

breadth-first strategy

Answer 11

reduced to several sub-problems tackled a full time at a time

Question 12

depth-first strategy

Answer 12

taking one top-level sub-problem and developing in in detail

Question 13

problem-solution-co-evolution

Answer 13

the interplay between the problem formulation and solution conjecture while each informing the other

Question 14

Problem formulation

Answer 14

spend time on reflecting what the problem is

Question 15

Design strategies underlying metacognition

Answer 15

mental simulation
analogical reasoning
depth-first search

Question 16

Mental simulation involves qualitative/quantitively reasoning

Answer 16

qualitive

Question 17

Deductive logic

Answer 17

going from general premises to specific conclusion using theories

Question 18

Inductive logic

Answer 18

Emerges over time as a result of a company’s experimentation with its internal capabilities and the external environment

Question 19

In order an idea to be creative she needs to be

Answer 19

appropriate, useful and actionable

Question 20

Conjecture

Answer 20

allow designers to clarify their understanding of the problem

Question 21

Abductive reasononing

Answer 21

inference to the best explanation
- the goal is to provide a suitable conjecture to account for available data

Question 22

What is the relationship between creative design and abductive reasoning

Answer 22

fundamentally involves generating an effective solution conjecture to meet requirements and constraints

Question 23

creative ideation

Answer 23

arises in a form of a bridge between problem and solution space

Question 24

mental simulation

Answer 24

a design strategy that is critical for evaluating the viability of emerging creative ideas

Question 25

implication underlying metacognition

Answer 25

constantly fluctuating feelings of uncertainty

Question 26

entrepreneurial mindset

Answer 26

• the ability to be adaptive, flexible and self-regulating in one’s cognitive-strategy application given the dynamic and uncertain task environment

Question 27

The main characteristic of an entrepreneur

Answer 27

experience

(optimally entrepreneurs have been employed for already 10-12 years before starting a business

Question 28

System 1 in mind

Answer 28

subconscious thought

Question 29

System 2 in mind

Answer 29

associated with choice and deliberate action

Question 30

problem formulation stage

Answer 30

-individuals must spend some time reflecting on what the problem is
-reflect on the initial assumption

Question 31

Reason why is critical understanding the problem formulation space

Answer 31

to avoid error of a third kind

Question 32

Solution Generation Stage

Answer 32

non-linear, iterative process

Question 33

5 Cognitive acts that underpin the development of new options
(MAFIA)

Answer 33

1. Mental simulation
2. Analogical reasoning
3. Framing
4. Imitation
5. Abductive reasoning

Question 34

conjecture-based problem formulation

Answer 34

speculative solution ideas are helpful when formulating design problems, such ideas serve as conjectures

Question 35

Imitation

Answer 35

intentional replication of another company strategy

Question 36

divergent thinking is associated with creative/critical thinking

Answer 36

creative

Question 37

convergent thinking is associated with creative/critical thinking

Answer 37

critical