long quiz part hindi ko na alam

Question 1

gives your target audience a range of options and asks them to provide feedback on each one

Answer 1

product testing

Question 2

customers also may identify certain attributes or features of a product that they would like you to modify. making the modification may contribute to better success when you release the final vision to the market.

Answer 2

identify flaws and defects

Question 3

customers who like to be the first to buy a new product, may become loyal to your business when you are the one to launch exciting new products.

Answer 3

early adopters

Question 4

can protect your business from major mistakes that can ruin the brand

Answer 4

product evaluation

Question 5

gather data through product tests that is used to reveal the features and benefits users like.

Answer 5

gather marketing insights

Question 6

set of means and actions og a business takes to build and sell its product or service to their customers

Answer 6

marketing mix

Question 7

7Ps in marketing

Answer 7

product
place
price
promotion
people
packaging
positioning

Question 8

stages of the product

Answer 8

introductory stage
growth and maturity stage
decline stage

Question 9

this is entirely different when the product has already reached maturity stage

Answer 9

introductory stage

Question 10

new product is highly priced but gradually reduced as competitors increase

Answer 10

price skimming approach

Question 11

product is introduced in lower price

Answer 11

price penetration approach

Question 12

may adopt the commonly used pricing strategy

Answer 12

growth and maturity stage

Question 13

product experience a decrease/negative growth

Answer 13

decline stage

Question 14

mode of conveying the presence and attributes of the product to the target consumers

Answer 14

promotion

Question 15

giving incentives to consumers so they will acquire the product/service

Answer 15

sales promotion

Question 16

place occupied by the product in the minds of the consumers

Answer 16

positioning

Question 17

name, design, color, symbol, quality, features or a combination that makes the product separate and distinct from similar products of competitors

Answer 17

brand name

Question 18

four branding strategy

Answer 18

umbrella brand approach
house brand approach
line extension approach
product extension approach

Question 19

all products carry the same brand name

Answer 19

umbrella brand approach

Question 20

every product of the same business has a separate brand name that distinguishes it from the rest of the company ‘s product

Answer 20

house brand approach

Question 21

the existing product has been modified or altered resulting in a new product

Answer 21

line extension approach

Question 22

new product carries the brand name in a new category

Answer 22

product extension approach