Loftus and Palmer - 1974 Flashcards
What is a leading question?
a question that prompts or encourages the answer wanted
What is a schema?
a mental framework that helps organise, process, and store information - they act as filters to perception and recall
How might new information change memory?
new information may reshape or distort original memory
What is an eye witness testimony?
an account given by people who were witness to an event
What factors would affect the accuracy of an eye witness testimony?
- stress
- memory
- transference
- schema errors
- weapon focus
What would cause schema errors?
- past experiences
- assumptions
- stereotypes
How do leading questions relate to Loftus and Palmer?
They aimed to study the effect of leading questions on recall of memory
How do leading questions affect memory?
- introduce new info
- activate incorrect schemas
What was the aim?
to investigate how information provided after an event such as the use of leading questions influences a witness’s memory of that event
What is the sample?
195 students
What are the weaknesses of the sample?
- small = not representative
- lacks population validity
- age bias (all students)
- students may have fresher driving experience (newly qualified) = more aware and cautious driving
What is the method?
lab experiment
What are the strengths of the method?
- high control - less impact of EVs
- standardisation = more reliable
- able to establish cause and effect (causality)
What are the weaknesses of the method?
- lacks ecological validity (artificial environment)
- more likely to have demand characteristics
What was the design?
independent measures
What are the strengths of the design?
- controls order effects
- reduced demand characteristics
How many experiments were there?
2
What was the IV in experiment 1?
the verbs
What is the critical question for experiment 1?
‘How fast were the cars going when they hit/smashed/collided/contacted/bumped into each other?’
What was the DV in experiment 1?
the estimated speed of the cars
What was the sample in experiment 1?
45 students from Washington University
What is a weakness of this sample from experiment 1?
culture bias
What were the materials for experiment 1?
- 7 film clips (same ones for each participant)
- questionnaire
How many of the clips were staged?
4/7