Living standards in the USA 1960 to 1980 Flashcards
Why did the consumer society grow post ww2.
increase in consumer choice, planned obsolescence and increased product advertisement targeted at certain groups.
what changes came with the growth of TVs.
The development of tv dinners, families went out less, tv was used for advertising.
What percentage of people had a tv in 1950, 1955 and 1960.
9% 1950, 65% 1955, 85% 1960.
why were children targeted with advertisements.
For their pester power buying toys. 5 months after Davey crocket tv show $100 million was spent on racoon skin caps.
How much did coca cola make pre tax in 1950 and 1960.
$55.7 million 1950, $79.1 million 1960.
what were the 4 main things that teenagers spent their money in order with percentages.
transport 38%, sport and clothing 24%, food and drinks 22% and entertainment 16%.
What was the average income per year for a white and black family in 1960.
White $5835, black £3230.
What was the poverty rate of white and non white families in 1966.
white 12%, non white 41%.
where do white Americans and non white Americans mainly go to in the 1950s.
white Americans suburbs. non white Americans cities particularly inner cities
What was planned shrinkage.
the closing of schools, fire stations, police stations, hospitals and subway stations in inner cities
what was the staff and funding for the great society programs.
130 staff, $960 million.
What was one key success of community action projects.
The setting up of free clinics in Memphis Tennessee to reduce the high infant mortality there.
What was a problem with community action projects.
competition to gain funding caused increased racial tension.
what two key pieces of anti poverty legislation did Nixon pass.
He enlarged the food stamp program and linked social security benefits to inflation.
what did Nixon want to replace the great society with.
a work focused welfare legislation.
