Lesson 5: Multimodality Flashcards
Is the creative use of more than two communication modes to deliver meaning.
Multimodal
May include the use of words, gestures, sound/music, photos/images, and verbal language.
Multimodal Text
TYPES OF MULTIMODAL TEXTS:
Paper
Digital
Live
Transmedia
This include books, comics, flyers for business, and picture books where each page shows a combination and arrangement of both textual and visual elements.
Paper
This includes blogs, videos, social media, slide presentations, and webpages that combine elements of sound effects, oral and written language, music and still or moving images (Anstey & Bull, 2010).
Digital
This includes performances, acts, and even ballet or dance whose elements are gesture, music, and movements in space (Anstey & Bull 2010).
Live
These include the use of various platforms in storytelling involving the audience. The use of traditional material in story telling combined with digital platforms enable a more participative story telling experience that may be used in entertainment, in advertising or business and for social change.
Transmedia
FIVE SEMIOTIC SYSTEMS: (AGLSV)
Audio
Gestural
Linguistic
Spatial
Visual
refers to the volume (loudness or softness), pitch (highness or lownes, tone, and rhythm of music and effects of sounds used.
Audio
refers to the movement, facial expression, body language, and
posture.
Gestural
refers to the proper word choice, vocabulary, structure of ora. and written grammar and language.
Linguistic
refers to distance or proximity, direction of images, layout of objects and how these are organized in space.
Spatial
refers to what is seen like the color, objects, movement of images, and the coordination of these movements from a particular viewpoint.
Visual
HOW TO PREPARE FOR A MULTIMODAL PRESENTATION:
Material
Objective
Delivery
Application
Language
Is a short presentation of message with a purpose of raising awareness on a certain issue or problem.
Public Service Announcement (PSA)