Lesson 4 - Types Of Validity Flashcards
internal/experimental validity definition
the manner in which variables that influence both the results of the research and the generalisability to the population at large
factors reducing internal/exp validity
-investigator effect
-demand characteristics
-confounding variables
-social desirability bias
-lack of operationalisation
investigator effects
occurs when a researcher unintentionally or unconsciously influences the outcome of any research they’re conducting
demand characteristics
cues that might indicate the aim of the study to Ps
confounding variables
may distort or mask the effects of another variable on the topic in question
social desirability bias
a type of response bias that occurs when survey respondents provide answers according to society’s expectations
lack of operationalisation
a lack of defining an abstract concept into a measurable observation
concurrent validity
a way of establishing the internal validity of a new test- compare scores , if +0.8 test had high internal validity
face validity
a way to measure if the test or measuring instrument is measuring what it should
-involves a quick look over the questions
how to improve concurrent validity
remove questions that seem irrelevant or ambiguous
how to improve face validity
examining questions - decide of Qs are a good measure of the topic being investigated - rewrite Qs
how to reduce investigator effects
double blind procedures and remove investigator from room
how to reduce demand characteristics
double blind trials
use deception
single blind procedure
how to reduce confounding variables
lab exp= high ctrl
use pilot study to find variables you need to ctrl
external validity definition
factors outside of research finding how well results from one study can be generalised to other situations and people