Lesson 2 Flashcards

1
Q

Enumerate the communication models

A
  1. Aristotle’s Model
  2. S-M-C-R Model
  3. Lasswell’s Model
  4. Schramm’s Interactive Model
  5. Shannon-Weaver’s Model
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2
Q

Speaker centered model

A

Aristolte model of communication

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3
Q

Speaker -> speech -> Audience -> effect

Occasion

A

Aristotle model of communication

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4
Q

What are the criticisms of aristotle model of communication

A
  • There is no concept of feedback. It is one way from
    speaker to audience.
  • There is no concept of communication failure like noise and barriers.
  • This model can be used in public speaking
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5
Q

Source -> message -> channel -> receiver

A

S-M-C-R Model of Communication

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6
Q

what does Source contain in SMCR model

A

Communication skills
Attitudes
Knowledge
Social System
Culture

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7
Q

what does Message n in SMCR model

A

Content

Elements

Treatment

Structure

Code

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8
Q

What does receiver contain is SMCR model

A

Communication

Skills

Attitudes

Knowledges

Social System

Culture

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9
Q

What does Channel contain in SMCR model?

A

Hearing

Seeing

Touching

Smelling

Tasting

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10
Q

Who (communicator) -> Says what (message) -> In Which Channel (Medium) -> To whom (receiver) -> With what effect (effect)

A

Lasswell’s model

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11
Q

What are the criticism on Laswell’s model of communication?

A

1.It does not include feedback and ignores the existence
of noise.
2. The model is very general and simplistic.
3. The model is more focused on the outcome and
generally used for media persuasion.

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12
Q

(encoder, interpreter, decoder) -> message -> (decoder, interpreter, encoder) -> message back

A

Schramms’s Interactive Model

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13
Q

Criticism on Schramm’s Interactive Model

A
  1. This model is sometimes impaired by SEMANTIC NOISE.
  2. It relies on one-to-one communication.
  3. Misunderstanding can cause a message to be
    interpreted differently.
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14
Q

Info source (sender) -> Encoder (transmitter) -> Channell (reception) -> Decoder (receiver) -> Destination -> Feedback

Noise ^

A

Shannon-Weaver Mathematical Model

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15
Q

Criticism on Shannon-Weaver of Communication

A
  1. It is applicable for interpersonal communication than group communication and mass communication.
  2. Sender plays the important part in the communication process and receiver is not emphasized.
  3. Feedback is taken as less important in comparison to the massages sent by the sender.
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16
Q

Enumerate the ethics of Communication

A
  1. Adhering to the golden rule or the platinum rule.
  2. Considering the feelings of
    the receiver.
  3. Acknowledging the source of idea & information
  4. Speaking the truth
  5. Establish an effective value
    system
  6. Provide complete and accurate information.
  7. Disclose vital information
    adequately and appropriately.
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17
Q

The golden rule asserts to always treat others in the same way you want to be treated.

A

Adhering to the golden rule or the platinum rule.

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18
Q

Platinum rule by Bennett (1980) stresses on treating others the way they wish to be treated.

A

Adhering to the golden rule or the platinum rule.

19
Q

asserts to always
treat others in the same way you want to be treated.

A

golden rule

20
Q

stresses on treating others the way they wish to be treated.

A

Platinum rule by Bennett

21
Q

Humans are not only cognitive but also emotional beings.

A

Considering the feelings of
the receiver.

22
Q

To be ethical in communicating
with others, it will be best to
maintain tact and diplomacy.

A

Considering the feelings of
the receiver.

23
Q

Source of ideas and information
should be acknowledged
appropriately at all times.

A

Acknowledging the source of
idea & information

24
Q

It is unethical and unlawful for someone to convey others people’s intellectual property.

A

Acknowledging the source of
idea & information

25
Q

Universal rule

A

Speaking the truth

26
Q

Abundance of fake or
alternative facts on the internet

A

Speaking the truth

27
Q

that will pave the way
for the development of your
integrity as a person.

A

Establish an effective value
system

28
Q

One’s behavior and decision-
making style affect, in turn, the operations of an organization.

A

Establish an effective value
system

29
Q

Whether it is needed or not, the data you provide should always be contextualized and correct.

A

Provide complete and accurate information.

30
Q

Never conceal or hide
information that are necessary for
purposes of transparency.

A

Disclose vital information
adequately and appropriately.

31
Q

Enumerate the general principles of effective communication (for both oral and written communication)

A
  1. Know your purpose in
    communicating.
  2. Know your audience.
  3. Know your topic.
  4. Adjust your speech or
    writing to the context of the
    situation.
  5. Work on the feedback given to you.
32
Q

Are you communicating to inform, entertain, or persuade? While you may have more than one purpose, there is still a more
dominant objective or reason why you communicate.

A

Know your purpose in
communicating.

33
Q

In both speaking and writing, you should know your audience as it will dictate the speaking or writing style you are going to employ. Consider the age, educational background, profession, culture, and other salient features of your listeners or readers.

A

Know your audience.

34
Q

You communicate essentially because you want to share something. In speaking situations, speakers and invited because they have something to share. This also applies to writing. You write because you wish that other people learn something from you.

A

Know your topic.

35
Q

The environment in
which your writing or speech will happen determines the kind of language that you will use.

A

Adjust your speech or
writing to the context of the
situation.

36
Q

Once you receive
comments from the
listeners/readers, work on them. Take kindly to criticisms. Constructive criticisms will prove
beneficial to you.

A

Work on the feedback given
to you.

37
Q

Enumerate principles of effective ORAL communication

A
  1. Be clear with your purpose.
  2. Be complete with the
    message you deliver.
  3. Be concise.
  4. Be natural with your
    delivery.
  5. Be specific and timely with
    your feedback.
38
Q

You should know by heart
your objective in
communicating.

A

Be clear with your purpose.

39
Q

Make sure that your claims are supported by facts and
essential cinformation.

A

Be complete with the
message you deliver.

40
Q

You do not need to be verbose or wordy with
your statements. Brevity in
speech is a must.

A

Be concise.

41
Q

Punctuate important
words with the appropriate
gestures and movements.
Exude a certain degree of
confidence even if you do not feel confident enough.

A

Be natural with your
delivery.

42
Q

Inputs are most
helpful when provided on time.

A

Be specific and timely with
your feedback.

43
Q

Enumerate principles of effective written communication: The 7Cs

A
  1. Be clear.
  2. Be concise.
  3. Be concrete.
  4. Be correct.
  5. Be coherent.
  6. Be complete.
  7. Be courteous.
44
Q
A