lecture 6(foundation of planning) Flashcards
Planning
A primary managerial function that involves:
Defining the organization’s goals
Establishing an overall strategy for achieving those goals
Developing plans for organizational work activities
Formal Planning
Specific goals covering a specific time period
Written and shared with organizational members
Why Do Managers Plan ?
Provides direction
Reduces uncertainty
Minimizes waste and redundancy
Sets the standards for controlling
Planning is associated with
Higher profits and returns on assets.
Positive financial results.
Elements of Planning
Goals (Objectives) and plan
Goals (Objectives)
Desired (measurable) Outcomes for individuals, groups, and entire organizations
Plans
Documents how goals are to be accomplished
Describe how resources are to be allocated
Type of Goals
1-Strategic Goals
2-Financial Goals
3-Stated Goals
Strategic Goals
Related to the performance of the firm relative to factors in its external environment (e.g., competitors).
Financial Goals
Related to the expected internal financial performance of the organization
Stated Goals
Can be found in an organization’s annual report, public relations announcements, or in public statements
SMART Objectives
S: SPECIFIC
M: MEASURABLE
A: ATTAINABLE
R: RELEVANT
T: TIME-BOUND
Type of Plans
strategic and operational
strategic plan breadth
Apply to the entire organization.
Follows the organization’s overall goals.
Seek to position the organization in terms of its environment
strategic plan time frame
Plans with time frames extending beyond three years