Lecture 3 Flashcards
Political communication
The means by which political information is produced and disseminated and the effects that it has on the political process
mass media
channels of communication that reach a large number of people
self selection
The choice of media sources made by an individual. For example, people who are already conservative will most likely choose conservative sources of news.
media concentration
the consolidation of the ownership of media in the hands of a shrinking number of large corporations
net neutrality
the idea that internet service providers should treat all internet communications equally and not discriminate on the basis of access, content, users or sources
echo chambers
the phenomena by which ideas circulate inside a close system, and users seek out only those sources of information that confirm or amplify their values
Post-truth world
The idea that appeals to emotions and personal beliefs have become more influential than objective facts and evidence in shaping public opinion and policy
Digital authoritarianism
The use of information technology by authoritarian leaders to increase social and political control
Internet/new media
connect with and mobilize voters, promote themselves and communicate interactively with the electorate without interference of journalists.
Web campaigning
has been subject to a growing amount of scholarly inquiry.
Two characteristics
Interactivity
Two-way communication: one communicator can communicate directly to another and vice versa
Political representation
The Internet
has a mobilizing effect on citizens’ political engagement as it is flexible and the cost of participation is low. This encourages citizens to learn more about politics.
Having a website results in more votes
Websites tend to focus on getting supporters involved who are already engagedWeb campaigning exerts a positive impact on the level of support
Web campaigning does not influence voting
Positive influence on vote choice
Interactivity: (two-way communication)
The degree to which two or more communication parties can act on each other, on the communication medium, and on the messages and the degree to which such influences are synchronized. 3 dimensions:
- Active control: controlling the content
- Two-way communication: reciprocal communication between users
- Synchronicity: immediate response to communication, which relates to technological features
Social presence
extent to which an individual feels that another communicator (candidate) is present and there is an opportunity to engage in actual conversation.
Political personalization
positive effects, gives parties a face and voice (more effective communication), a person is more appealing than a political document, increased feelings of closeness.
Populism
a set of ideas concerning the antagonistic relationship between two homogenous constructs: the (Good) people and the (Evil) elite’
Attached to another ideology
People-centrism
Anti-elitism
Centralized party organization
Media also plays a role in shaping what we think about and how we think about politics.
Information from politicians or mass media is subject to value judgements and biases that create at least three different realities:
Objective reality: events as they actually occurred
Subjective reality: events as perceived by governments and citizens
Constructed reality: events as they are covered and presented by the media
Minimal effects model (Klapper): people approached the media using a process of self-selection
- selective exposure: they consumed information that supported their interests and outlook through
- selective interpretation: interpreted information in a way that would make it consistent with their opinions through
- selective recall: forgot information that ran counter to their beliefs through
Media ownership
less editorial independence, threat to media pluralism and diversity, ties the editorial policies of media outlets to the interests of the corporations that own them, undermines the capacity of media to serve the public interest and threatens net neutrality.
Problems with a digital world
- With so many sources of political information (social media, internet, news) users can become overwhelmed. People are more prone to effects of the echo chamber
- Users of social media can have their beliefs manipulated by computational propaganda (bots) which share negative or fake information
- Disinformation
How do authoritarian rulers limit the media?
- Arbitrary tax investigations
- Financially draining lawsuits against critics
- Selective enforcement of laws and practices
- Verbal harassment
- Generous access to leaders and information