Learning Aim A Flashcards
Types of Sports and Active Leisure Businesses
Private, Public, Voluntary
Examples of Private Businesses
Sole trader, Partnership, Private Limited Company (PLC)
Examples of Public Businesses
Public Corporation, Local Authority
Examples of Voluntary Sector
Charitable Trust
Scope of Business Activities
Local, National, International, Multi-National
Size of Business
Micro - 9 Staff
Small - 10-49 Staff
Medium - 50-249 Staff
Large - More that 250 Staff
Aims and Objectives for the Private Sector
Private Sector - Make Profit, Break Even, Survival, Growth, Market Leadership
Aims and Objective for the Public Sector
Public Sector - Cost Control, Value for Money, Service Quality, Meeting Government Standards
Aims and Objectives for the Voluntary Sector
Voluntary Sector - Supporting Communities
Objectives
SMART - Specific, Measureable, Achievable, Relevant, Time Bound
Services
Instructions, Therapeutic, Customer Service
Additional Facilities
Refreshments, Free Parking, Changing Areas, Lockers, Creche
Customer Groups Demographic
Demographic - Age Class, Gender, Ethnic Minority, Disability, Socio-economics Groups
Customer Groups Purpose
In Specific Sport/Activity, Recreational, Weight Loss, Personal Image, Health Maintenance, Training for Performance, Charitable
Meet the Needs of the Customer
Staffing, Provision, Legal Requirements