LAST MIN 2.3 POPULAR CULTURE 🎬 Flashcards
How many had TV stations rose?
- 1949-69= TV stations rose from 96 to 566
- by end of 1950s-530 tv stations
-how many households with TV?
-149-1969-households in US with at least one TV set rose from less than a million to 44 million
-how much had the average price of a tv dropped?
-average price of TV sets dropped from $500 in 1949 to $200 in 1953
-Give an example of why quiz shows we’re becoming more sceptical:
-eg: producers of ‘the $64,000 Question’ gave contestants answers to trivia questions which heightened drama
-Give some examples of shows that gave off an idyllic view of family life:
- The Donna Reed Show
- Father Knows Best
What was introduced in 1954?
-the TV dinner
-Give an example of catchy cartoon characters use to advertise on TV:
-1955- Snap, Crack, Pop Cartoon characters- Rice Krispies
What did some farmers not like?
-how they were portrayed eg: backward or uneducated eg: Green Acres
How did TV have a social impact on society?
1) TV signals that could reach remote corners of US broke down last vestiges of isolation in rural USA- less disconnected
2) Familiarised rural residents with other regions- inclusive and migration more appealing
3) Common national carriage of popular TV shows- national dialogue, same punchlines- became a talking point and something could relate to
4) More generalise “American culture” as regional cultural differences ironed out
5) Visual and aural experience made greater eg: talkie
What did the TV borrow from the radio?
-comedies and variety shows
Why were TVs not necessarily as good as radios at start?
- only affluent could afford them, only when price dropped became more accessible to others
- 1950- only 9% television owners by 1980 98%
How did TV influence fashion?
-things such as cowboy costumes for kid’s eg: David Crockett-coonskin caps became more fashionable
-why else was the TV important for people?
- film coverage of things such as Civil Rights movement eg: MLK march to Washington and his ‘I have a Dream Speech’
- Assassination of Kennedy in November 1963-turned on telly to get news- coverage of tragedy, funeral and aftermath
- things such as the moon landing-1969
-How much money of tv stations and networks rise?
-amount advisers paid TV stations and networks between 1949-69 rose from $58 million to 1.5 billion
Lastly, (for TV) what showed a national culture of TV watching?
-in Toledo, Ohio 1954 Water Commissioner reported that water consumption surged at certain times of day because so many simultaneously going for toilet breaks during commercial breaks
-What criteria could you use to measure the ‘social impact’?
1) change in status of groups in society (eg:women, AA)
2) Change in fashion
3) Change on beliefs/ morals
4) Changes in way people live their lives (eg: leisure time/ information gathering)