language of retail Flashcards
1
Q
what is the power sequence within retail
A
power sequence- customer, manager, shop assistant
2
Q
what should the manager know
A
- all the details of the product
- use declarative sentences to inform the customer about product
3
Q
what does shop assistant use
A
mitigated imperatives such as ‘might’ such as ‘you might like this product’ to encourage customer to buy product
