Language of Campaign and Advocacy Flashcards

1
Q

it refers to public support of an idea, plan, or way of doing something; the act or process of supporting a cause of proposal

A

advocacy

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2
Q

to try to achieve something such as the election of someone to a political office, by taking part in a number of planned activities

A

campaign

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3
Q

the practice or policy of providing equal access to opportunities and resources for people who might otherwise be excluded or marginalized

A

inclusiveness

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4
Q

the use of peaceful means, not force, to bring about political or social change

A

nonviolence

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5
Q

short and clear, expressing what needs to be said without unnecessary words

A

concise

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6
Q

being polite and showing respect

A

courteous

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7
Q

“Filipino first!”

A

Carlos P. Garcia (1961)

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8
Q

“Kung Walang Corrupt, Walang mahirap”

A

Benigno ‘Noynoy’ Aquino III (2010)

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9
Q

Pag may Erap, May Ginhawa

A

Joseph Estrada (2010)

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10
Q

Ituloy ang Daang Matuwid

A

Mar Roxas (2016)

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11
Q

Gobyernong Tapat, Angat Buhay Lahat

A

Leni Robredo (2022)

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12
Q

Sama-sama tayong babangon muli

A

Ferdinand ‘Bongbong’ Marcos (2022)

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13
Q

it is a system of traditional spoken, manual (signed), or written symbols through which humans express themselves as members of a social group and participants in its culture

A

Language

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14
Q

father of modern linguistic; he says that language is a system of signs that express ideas

A

Ferdinand de Saussure

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15
Q

linguistic and anthropologist; he states that language is purely human

A

Edward Sapir

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16
Q

phonetician and language scholar; he says that language is a expression of ideas

A

Henry Sweet

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17
Q

language is a system of communication, medium for ______ and ______ interaction

A

thought, social

18
Q

3 Characteristics of Campaign

A

Style, Inclusiveness and Non-violence

19
Q

refers to the type of language and phrasing you use, and their effect to the audience.

20
Q

2 types of style

A

direct style / plain and indirect style / ornate

21
Q

refers to a more direct delivery if statements

A

direct style / plain

22
Q

pertains to the use of flowery words in the language

A

indirect style / ornate

23
Q

2 ways to assess Style

A

clarity and appropriateness

24
Q

a language that is devoid of discriminatory perspective, stereotyping, and ostracizing towards a group, particularly your rival party.

A

Inclusiveness

25
being nonviolent on a campaign speech means it shall be free from derogatory remarks and obscene words
non-violence
26
Parts of Campaign
1. Introduction 2. Summary of Qualifications 3. Foundational Ideas 4. Conclusion
27
always make this part remarkable
introduction
28
one can also provide a summary of his qualifications and expertise that are relevant to the position being sought for
Summary of Qualifications
29
this part consists of several themes which are reflective of the issue you want to address and act upon
Foundational Ideas
30
summarizes the main points of your campaign speech
Conclusion
31
4 key elements of advocacy
1. functioning by speaking out, acting or writing 2. minimal conflict of interest 3. promotion of person's welfare, well-being and justice 4. vigor of action
32
if you have an advocacy, you act on it. this means that your advocacy is an active issue.
functioning by speaking out, writing or acting
33
an advocate know their interest and needs. He/she sees to it that their own interest is not in conflict with the person for who he/she is advocating.
minimal conflict of interest
34
you can do this precisely because the well-being of and the justice for the disadvantaged, devalued people are often at risk
promotion of person's welfare, well-being and justice
35
advocacy requires fervor and depth of feelings in advancing the cause or the interest of another. it involves taking the lead, having sense of urgency, doing more than what is done routinely and challenging the community.
vigor of action
36
3c's of advocacy
1. be courteous at all times 2. be candid 3. be concise
37
outline of advocacy speech
1. opening statement 2. issue 3. arguments 4. facts 5. conclusion
38
this part states the main point of the advocacy and a brief background of it
opening statement
39
this refers to the concern that you are advocating for
issue
40
this is where you introduce your position on the issue
arguments
41
you must support your position with pieces of evidence
facts
42
you conclude your oral advocacy by giving a thought-provoking statement convincing the audience to stand with you in your cause
conclusion