KO Definitions (Paper 1) Flashcards

1
Q

Qualitative Data

A

Non-numerical data that describes a quality

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2
Q

Quantitative Data

A

Numerical data, which may be discrete or continuous

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3
Q

Discrete Data

A

Data that is counted, and can only take exact values

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4
Q

Continuous Data

A

Data that is measured, which can take any value in a range

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5
Q

Primary Data

A

Data that comes directly from first-hand experience, collected it for the purpose of the investigation, being collected by yourself or someone appointed by you

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6
Q

Secondary Data

A

Data that already exists or has been processed

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7
Q

Data Collection

A

Data can be collected by direct observation, interviews, surveys, experiments and testing

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8
Q

Independent Variable

A

The variable that you control and can change to see how it affects the experiment

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9
Q

Dependent Variable

A

The variable that results

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10
Q

Population

A

Complete set of items that share a common property

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11
Q

Census

A

Every member of the population provides data

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12
Q

Sample

A

Collecting data from part of the population

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13
Q

Bias

A

The results are distorted, either from a choosing a non-representative sample, poor designed surveys, or no responses to a survey.

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14
Q

Characteristics of a good sample

A

Representative of the population: large enough size without bias

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15
Q

Random Sample

A

Every member of the population has the same chance of being chosen

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16
Q

Cluster Sample

A

Used to collect data from all members of a randomly selected group (cluster)

17
Q

Stratified Sample

A

Used to collect random data from a layer (stratum) where the numbers of items selected is proportional to the size of the stratum in the population

18
Q

Quota Sample

A

Used to collect data chosen by the sample from a layer (stratum) where the numbers of items selected is proportional to the size of the stratum in the population