Key Terms

Question 1

Denotation

Answer 1

What we can see in a media product e.g pictures, words, layout

Question 2

Connotation

Answer 2

Deeper meanings within a media product e.g what ideas certain images and words suggest or portray

Question 3

Semiotics

Answer 3

Study signs and meanings. Refer to Roland Barthes when discussing semiotics

Question 4

Media contexts

Answer 4

analysing & comparing media products in relation to key social, cultural, historical and political contexts.

Question 5

Audiences

Answer 5

any group of people who receive a media text

Question 6

Media language

Answer 6

the way in which the meaning of a media text is conveyed to the audience

Question 7

Representation

Answer 7

How media texts present gender, age, ethnicity, social issues and events to an audience

Question 8

Media industries

Answer 8

varied collection of organisations that share the production, and distribution of media texts

Question 9

Conglomerate

Answer 9

a company that owns numerous companies involved in mass media enterprises

Question 10

Fandom

Answer 10

fans which is generally interested in TV shows and movies as its primary focus

Question 11

Miss en scene

Answer 11

What is used to make up a scene or frame e.g- lighting