Jung & Erikson Flashcards
Provide an example of motivational research
Using psychographics to segment markets based on personality traits, and conducting dream analysis in marketing to uncover unconscious motivations.
Support/critique subliminal messaging
Subliminal messaging has been critiqued for its potential ethical concerns and limited effectiveness. While some studies suggest that subliminal messages can influence behavior to a small degree, the effects are often subtle and short-lived.
Define collective unconscious
A reservoir of shared, inherited unconscious memories and experiences that all humans possess.
What are the 12 archetypes in analytical psychology
The Hero
The Lover
The Sage
The Innocent
The Explorer
The Outlaw
The Magician
The Regular Guy/Girl
The Jester
The Caregiver
The Creator
The Ruler
What is personal unconscious
Contains an individual’s repressed or forgotten memories, experiences, and complexes
What is conscious ego
The center of awareness and identity
What is individuation
The process of integrating the conscious and unconscious aspects of the psyche to achieve psychological wholeness and self-realization
What is the shadow is analytical psychology
Represents the unconscious aspects of the personality that are often repressed, denied, or disowned
What is the anima/animus is analytical psychology
The anima (in men) and animus (in women) are archetypal representations of the contrasexual aspects of the psyche. The anima represents feminine qualities in men, such as emotion, intuition, and creativity, while the animus represents masculine qualities in women, such as assertiveness, rationality, and independence
What is the synchronicity is analytical psychology
Meaningful coincidences or events that occur with no apparent causal connection but are perceived as significant or meaningful by the individual
Distinguish between the collective and personal unconscious
While the collective unconscious forms a collective heritage of humanity’s psychic legacy, the personal unconscious is specific to an individual’s life experiences and psychological makeup.
Describe Jung’s dynamic balance as applied to his
archetypes
Each archetype represents a fundamental aspect of the human psyche, and achieving psychological equilibrium involves balancing these archetypal forces within the individual.
Describe the MBTI and list its applications
It is a personality assessment based on Carl Jung’s theory of psychological types. It categorizes people into one of 16 personality types based on their preferences in four dichotomies: Extraversion (E) vs. Introversion (I), Sensing (S) vs. Intuition (N), Thinking (T) vs. Feeling (F), and Judging (J) vs. Perceiving (P).
Identify the 8 psychosocial stages of development
Trust vs. Mistrust
Autonomy vs. Shame
Initiative vs. Guilt
Industry vs. Inferiority
Identity vs. Confusion
Intimacy vs. Isolation
Generativity vs. Stagnation
Integrity vs. Despair
Identify the age, crisis, conflict, and virtue for trust vs mistrust
Context: Infancy (0-1 year)
Crisis: Learning to trust caregivers for basic needs
Conflict: Between feeling secure and feeling uncertain
Virtue: Hope