Judgement, Decision making and inductive reasoning Flashcards
What are judgement researchers interested in?
‘how people integrate multiple, incomplete and sometimes conflicting cues to infer what is happening in the external world’
What do you need to evaluate in decision making?
· Decision making involves choosing among various options. To do this you need to evaluate the probability and frequency.
What are the two possible processes involved in decision making?
- An algorithm is a systematic rule that is guaranteed to produce the correct solution
- A heuristic is a mental short cut, rule of thumb that will produce a good enough estimate, or be correct most of the time
What is the availability heuristic?
Our tendency to use information that comes to mind quickly and easily when making decisions about the future. People estimate the probability of an event based on how easy that outcome is to imagine (or retrieve from memory)
What is base rate information?
the relative frequency of an event in the population
What is base rate neglect?
- Ignore prior knowledge when estimating probable outcomes
- people don’t take into account all the information they are presented with
What are factors affecting base rate neglect?
- In real world:
§ Base rate often not available
§ Not clear which base rate to use - Causal relationship
What is the base rate neglect representativeness heuristic?
- Events that are representative of a class are assigned a high probability of occurrence
- People tend to give more weight to anecdotal (personal) information, compared to statistical information
- How well an item fits with other existing data
What is the conjunction fallacy?
- The probability of a conjunction P (A & B) cannot exceed the probability of either of its constituents, P(A) or P(B)
- Representativeness heuristic
§ Sometime the conjunction is more representative.
What is Bayes theorem and what can you use it for?
It is a mathematical equation for calculating conditional probability and it offers a normative model against which probability judgements can be evaluated
What does the representativeness heuristic lead people to do?
The representativeness heuristic leads people to overestimate the frequency of events that are deemed representative of their class. It could account for some aspects of base rate neglect and the conjunction fallacy.
What is normative decision making?
consider how people should make decisions given perfect information etc. rational/ optimal
What is prescriptive decision making?
Consider how people actually make decisions and defy heuristics (rule of thumb)
What is the prospect theory?
Prospect theory- risky decisions: risk aversion for gains and risk seeking for losses
- people are much more sensitive to potential losses than potential gains
What is Dawes sunk cost effect?
a sunk cost is already payed, most people will go through with whatever they used to incur cost even if it will make them feel worse