intuition decision making Flashcards
what is isntuitive decision making
managers do not use data to inform their decisions but instead use their gut instinct, or perhaps a hunch.
advantages of intuition decision making
some managers intuition and gut feelins ma be accurate after years of experience
decisins can be made quicker as there is no need to gather and analyse data
disadvantages of intuition decision making
in new situations or experience lacking staff theres not enough prior experience to provide accurate intuition
decisions can be made for illogical reasons as data isnt considered
factors influencing iintuitive decision making
-if data is unavailable or lacks reliability, intuition based is more appropriate
-experienced managers are more likely to use intuition
-intuition carries greater risk, may only be appropriate for businesses willing to accpet higher levels of risk
when should you use inhtuiton
when the situation is regular, constant and repeatable
lots of practice
immediate feedback