INTRODUCTION TO MEDIA Flashcards
What is Media?
Credible & current info
What is UNESCO
United Nations Educational Scientific Cultural Organization
What is Information?
facts/ details about a subject
meaningful to a person
What is MIL?
set of competencies
empowers citizens
how to behave properly online
What are the 3 E’s in MIL & its meaning?
Explore: skillfully identify & retrieve info
Engage: analyze & evaluate media
Empower: create & share media content ethically & responsibly
What is the purpose for the 3 E’s in MIL?
to help individuals in critical thinking & responsible participation in media
What are the 3 literacies & its meaning?
Media Literacy: to create all forms of communication
Information Literacy: to recognize when information is needed
Technology Literacy: to use technology tools & solve problems
What are the 5 roles of media and its meaning?
Informative: primary source of info
Educative: learning resources, knowledge
Entertainment: online content; tv shows
Platform/ Advocacy: viewpoints to be heard, diverse voices
Adversarial: government & authority
3 types of media and its meaning
Print media: traditional, published on paper
Broadcast: transmission of audio
New media/ internet: via digital platforms, socmeds
What is media convergence?
combination of all types of media
3 types of information sources & it’s meaning
Primary Source: original, first handed
Secondary Source: several primary sources
Tertiary Source: summarization of all sources
What are the 2 formats of information sources?
Print Media
Non print media
What is indigenous information?
Developed over generations, close contact with nature
What are the 3 key aspects of nature & meaning?
- Local and content specific: indigenous knowledge
- Oral tradition: passed down orally through stories
- Dynamic & evolving: long standing traditions
