Introduction and Basics Flashcards

1
Q

research methods can be classified into

A

Primary and Secondary sources of data
Quantitative and qualitative data

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2
Q

primary data

A

Data collected by the sociologist - social surveys (questionnaires and interviews), participant observation, experiments

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3
Q

advantage of primary data

A

Sociologists may be able to gather precisely the information they need, but it may be time consuming

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4
Q

secondary data

A

Official Stats
Documents
Quick and cheap
However, those who produce it may not be interested in the same questions as sociologists - will not provide exact information

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5
Q

quantitative data

A

Data collected in a numerical form

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6
Q

qualitative data

A

Data that gives us a feel of what something is like and insight into the subject being researched

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