Intro Flashcards
1
Q
Primary data
A
data collected by yourself
2
Q
secondary data
A
data that already exists
3
Q
quantitative data
A
statistical/numerical data - measurement
4
Q
qualitative data
A
In-depth-data - Feelings/thoughts/interpretiation
5
Q
practical
A
- time
- access
- cost
or researchers characteristics:
- gender
-age
-ethnicity
-class
6
Q
ethical
A
moral principles that govern a persons behaviour when conducting an activity
- participants cannot be harmed (physical, emotional, social and mental
- Anonymity - privacy must be respected
- must give consent - made aware of goals and potential risks
- honest reporting and findings
7
Q
Theoretical - positivism
A
Scientific data, ‘social facts’, test a hypthesis, seondary quantitative data, examine how society and social structure influence our behaviour