Intro Flashcards

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1
Q

Primary data

A

data collected by yourself

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2
Q

secondary data

A

data that already exists

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3
Q

quantitative data

A

statistical/numerical data - measurement

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4
Q

qualitative data

A

In-depth-data - Feelings/thoughts/interpretiation

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5
Q

practical

A
  • time
  • access
  • cost

or researchers characteristics:
- gender
-age
-ethnicity
-class

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6
Q

ethical

A

moral principles that govern a persons behaviour when conducting an activity

  • participants cannot be harmed (physical, emotional, social and mental
  • Anonymity - privacy must be respected
  • must give consent - made aware of goals and potential risks
  • honest reporting and findings
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7
Q

Theoretical - positivism

A

Scientific data, ‘social facts’, test a hypthesis, seondary quantitative data, examine how society and social structure influence our behaviour

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