Interviews (structured and semi-structured)

Question 1

what is a structured interview

Answer 1

consists of a series of standardised questions that a researcher asks a respondant. They often view as interviewer- present questions

Question 2

are stuctured interviews mostly open ended or closed ended questions

Answer 2

closed ended questions

Question 3

how can structured interviews be conducted

Answer 3

in person or over the phone

Question 4

when are structured interviews used

Answer 4

in opinion polls or in market research surveys

Question 5

what kind of data does structured interviews produce

Answer 5

quantitative data

Question 6

what does the standardised nature of structured interviews result in

Answer 6

higher reliability as it can be repeated to produce the same results

Question 7

what are some negatives of structured interviews

Answer 7

presence of an interviewer= respondent give socially desirable answers = not valid
others see this approach as lacking empathy- questions are often subjected to fixed answers - the imposition problem

Question 8

which theorist prefer structured interviews

Answer 8

positivist

Question 9

what case study do we use for structured interviews

Answer 9

Young and Willmant (1962) researched the importance of the extended family using structured interviews

Question 10

what are semi-structured interviews

Answer 10

use both closed and open ended questions
interview has a planned schedule with the same set of questions, but the interviewer can probe with follow up questions

Question 11

which theorist prefer semi-structured interviews and why

Answer 11

interpretivits prefer as probe questions allow for more depth and detail creating qualitative data

Question 12

what case study do we use for semi-structured interviews

Answer 12

Sue Sharpe - studies how girl attitudes to education and work change over time
1970s repeated in 1990