Interviews

Question 1

What are the features of structured interviews?

Answer 1

Standardised so everyone is asked the same questions in the same way
Often uses closed questions (quantitative data)

Question 2

Give an advantage of a structured interview.

Answer 2

Easy to deliver and don’t need to establish a rapport between researcher and respondent.

Question 3

Give a disadvantage of a structured interview.

Answer 3

Data gathered can be superficial and lack depth - respondent may feel unable to fully express their opinion.

Question 4

What are unstructured interviews?

Answer 4

Reflexive in nature
Gathers qualitative data- interviewer probes/seeks meaning from respondents; Analytical

Question 5

What are the features semi - structured interviews?

Answer 5

More conversational and dynamic in nature.
Researcher has a set of questions to be answered, but no standardised format to follow.

Question 6

Give an advantage of a semi - structured interview.

Answer 6

Can gather qualitative and quantitative data.
Flexible questioning.

Question 7

A disadvantage of interviews is researcher effects. What is meant by this?

Answer 7

Interviewer characteristics (age, sex, manner, personality) may influence the respondent.
Important to predict what characteristics may influence respondent and control them.