Interactions on social media

Question 1

90-9-1 rule

Answer 1

90% are observers
9% are occasional content creators
1% active content creators

Question 2

Social media content rule

Answer 2

40% of content to entertain or educate
40% category-based information
20% brand-based content or Call-To-Action

Question 3

UTM code

Answer 3

One of the ways to track performance from any digital marketing campaign