Information Flashcards
1
Q
Why do organisations need information?
A
Strategic planning
Management Control
Operational Control
2
Q
What are the qualities of good information?
A
Accurate
Complete
Cost efficient
User-targeted
Relevant
Authoritative
Timely
Easy to Use
3
Q
How can data analytics help companies achieve a competitive advantage?
A
Enhanced Data Transparency Enhanced Performance Market Segmentation and Customisation Improved Decision-Making New Products and Services