Influences 2: Electric Boogaloo Flashcards
What is E-commerce
Buying or selling products or services using the internet
Advantages of E-commerce
Attracts customers across the globe, sell day or night and no need for physical shop
Disadvantages of E-commerce
More competitors globally, Employees may need new skills and need to maintain and update tech
What is social media?
Interactive computer based tech to allow the user to create and share info and ideas
Uses of social media?
Sales and marketing, interacting with customers and communicating with stakeholders
Social media for marketing
Relatively cheap way of advertising in visual oandwritten form
Social media for interacting with customers
Customers can leave reviews so customer service is important
Social media for interacting with stakeholders
Networking with people and organisations or recruitment
What is Email?
Electronic mail for instant written messages and file attachments to be sent to one another
What are Mobile phones used for in communication?
Phones allow verbal conversations to be conducted everywhere or instant messaging
Mobile applications
Apps designed to run on smart phones and can be used to create docs, capture images and enable banking transactions
Websites
Page or group of pages containing written or visual information
Social media
Web platforms for users to share ideas and content
Web conference
Meeting using communications software
Cloud services
Software such as document editing and data storage
Instant messaging
Software that enables users to send instant messages
Payment with cash statistics
In 2008 60% of payments were made with cash, in 2028 it will be 9%
Chip and pin
Requires a pin and debit card to access bank
Contactless payment
Only need debit card to spend in payments of under £30
Impact of e-commerce sales
Business can sell 24/7 but can have logistical issues
Savings of video conferencing
No need to spend excess money on face-to-face
Impact of e-commerce on cost
Requires fewer sales staff, requires fewer premises, can avoid high streets, can automate tasks, cost of web hosting
Changes from digital communications
Products are adapted and accessed easily, money is saved from using digital communication, customers can buy out of store and businesses can email newsletters and track customer behavior