Industry Influences on Prescribing Patterns

Question 1

What are the factors in rational choice of therapeutic agent?

Answer 1

• accurate diagnosis
• pathophysiology
• pharmacology
• clinical applications
• expectation
• plan/specific measurments

Question 2

What are some components of therapeutic decision making?

Answer 2

• impressions
• sentiment
• tradition-education/training
• patient requests
• advertising/industry influences